Getting to Zero

Worlds Aids Day

Red Ribbon

Red Ribbon

Did you know yesterday, December 1st was Worlds AIDS Day? At The Beach Cares knows!   This event was first observed in 1988, and began as a way to increase awareness of the disease and support those affected by it, their families, their communities, even entire countries.  It provided an opportunity to fight prejudice against people living with HIV, improve knowledge about the disease among the wider population, and raise money for research.

World AIDS Day is the brainchild of WHO, the World Health Organization.  This year’s theme is “Getting to Zero” which means Zero new HIV infections AND Zero Discrimination and Zero AIDS related deaths.  These are lofty goals, but At The Beach Cares believes they can be achieved.

For many adults in their 30’s and 40’s Pedro Zamora of MTV’s Real World was the first ‘real person’ with AIDS that we encountered.  His spirit and positive attitude put a real face on this scary disease.  Many of us on the At The Beach Cares team remember watching his story unfold.  Sites like this and this commemorate and honor him.

We’ve come a long way since then.  A Diagnosis of HIV/AIDS is no longer the death sentence that it used to be, provided you have access to medical treatment.  Statistics say that over 6 million people in the developing world are now receiving lifesaving antiretroviral treatment. In Africa, the world’s hardest-hit region, over 3 million people are receiving treatment with support from the U.S. President’s Emergency Program for AIDS Relief, or PEPFAR.  And the number of new infections each year around the world has dropped by approximately 25 percent over the past decade.  At The Beach Cares encourages everyone to support the goal of Getting to Zero.

For more information about World AIDS Day you can look at these sites here and here The Huffington Post and the World Aids Campaign also have good articles about the World AIDS Day.

If you are in Denver, this Sunday is Denver’s Red Ball for World Aids Day, and At The Beach Cares is one of the official sponsors for that event.

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